The state of Jammu & Kashmir has started a helicopter service at INR 10,000 to-and-fro to resorts of Pahalgam and Gulmarg from the Srinagar Airport. Usually this ride can take more than 2 hours. The service will be available to boost the golf, conference and adventure tourism in the state. “We want to allure guests to experience the thrill of helicopter ride over destinations like Pahalgam, Sonamarg and Gulmarg. It will also promote heliskiing, adventure tourism, golfing, and incentive and conference tourism. As a tourist destination, J&K offers the best to the tourist in the country. Be it pilgrimage, golfing, heritage, shopping cuisine and destinations, we are looking to improve our infrastructure in the next 2-3 years and we will soon be the best destination as far as infrastructure is concerned. There are international 5 star chains like Hyatt, ITC, Radisson tying up with local resorts to improve high-end tourism. Hopefully, 2016 should be a good year for us as we will be focusing and promoting adventure tourism, golfing, pilgrim tourism in Jammu & Kashmir, Ladakh and we aim to receive good number of tourists in the coming season,”said Farooq A. Shah, Secretary Tourism/ Managing Director, Jammu & Kashmir Tourism Development Corporation (JKTDC).