Sri Lanka was able to create a positive image on the minds of those who visited the Sri Lanka stall at the CMT 2020 Germany, which was held from 11th to 19th January 2020 in Landesmesse in Stuttgart. CMT being the largest Consumer fair in Germany, has been identified as the best international platform for the industry to conduct B2C meetings with the prospective German travellers and also more publicity for their respective companies. India, Thailand, Malaysia, Indonesia, Dominican Republic were among the countries who were present at CMT 2020. CMT expects around 260,000 foot falls in every year and out of 36,000 are trade visitors (B2B) and 224,000 visitors are B2C visitors. Sri Lanka representation at CMT is important as it addresses end customers where as ITB is focused on trade.